Willow

County:: Matanuska-Susitna Borough
County Seat:: No
Area (mi²):: 690.418
State:: Alaska

Willow is a CDP located in Matanuska-Susitna Borough, Alaska. Willow has a 2025 population of 1,914. Willow is currently declining at a rate of -0.67% annually and its population has decreased by -2.15% since the most recent census, which recorded a population of 1,956 in 2020.

The average household income in Willow is $88,079 with a poverty rate of 14.75%.The median age in Willow is 46.7 years: 48.9 years for males, and 44.8 years for females.

Demographics

The racial composition of Willow includes 88.64% White, 3.5% Native American, and smaller percentages for Asian and multiracial populations.

Population by Race

Race	Population	Percentage (of total)
White	1,568	88.64%
Two or more races	127	7.18%
Native American	62	3.5%
Asian	12	0.68%

Willow Marital Status

Married

Widowed

Divorced

Separated

Never Married

Economics and Income Statistics

Willow's average per capita income is $57,917. Household income levels show a median of $74,669. The poverty rate stands at 14.75%.

Families: A family includes the owner or renter of the home along with everyone related to them - whether through birth, marriage, or adoption. This includes relatives like spouses, children, parents, siblings, grandparents, and any other family members.

Households: A household includes all the people who occupy a housing unit (such as a house or apartment) as their usual place of residence.

Non Families: A nonfamily household is either someone living alone or when the owner/renter lives with people they aren't related to, like roommates.

Name	Median	Mean
Married Families	$111,033	-
Families	$107,604	$114,393
Households	$74,669	$88,079
Non Families	$42,500	$54,709

$57,917

Average Income

$74,669

Median Household Income

14.75%

Poverty Rate