Willmar

County:: Kandiyohi County
County Seat:: Yes
Area (mi²):: 14.23
State:: Minnesota

Willmar is a city located in Kandiyohi County, Minnesota. Willmar has a 2025 population of 21,537. It is also the county seat of Kandiyohi County. Willmar is currently growing at a rate of 0.47% annually and its population has increased by 2.4% since the most recent census, which recorded a population of 21,032 in 2020.

The average household income in Willmar is $78,270 with a poverty rate of 15.15%.The median age in Willmar is 35.6 years: 34.5 years for males, and 36.4 years for females.

Demographics

The racial composition of Willmar includes 68.35% White, 11.2% other race, 10.5% Black or African American, and smaller percentages for Asian, Native American and multiracial populations.

Population by Race

Race	Population	Percentage (of total)
White	14,447	68.35%
Other race	2,367	11.2%
Black or African American	2,219	10.5%
Two or more races	1,386	6.56%
Asian	504	2.38%
Native American	213	1.01%

Willmar Marital Status

Married

Widowed

Divorced

Separated

Never Married

Economics and Income Statistics

Willmar's average per capita income is $37,441. Household income levels show a median of $63,368. The poverty rate stands at 15.15%.

Families: A family includes the owner or renter of the home along with everyone related to them - whether through birth, marriage, or adoption. This includes relatives like spouses, children, parents, siblings, grandparents, and any other family members.

Households: A household includes all the people who occupy a housing unit (such as a house or apartment) as their usual place of residence.

Non Families: A nonfamily household is either someone living alone or when the owner/renter lives with people they aren't related to, like roommates.

Name	Median	Mean
Married Families	$93,694	-
Families	$78,085	$93,737
Households	$63,368	$78,270
Non Families	$38,176	$48,716

$37,441

Average Income

$63,368

Median Household Income

15.15%

Poverty Rate