Superior Flag

Superior

County:
Douglas County
County Seat:
Yes
Area (mi²):
36.622
State:
Wisconsin

Superior is a city located in Douglas County, Wisconsin. Superior has a 2025 population of 26,576 . It is also the county seat of Douglas County . Superior is currently declining at a rate of -0.17% annually and its population has decreased by -0.82% since the most recent census, which recorded a population of 26,795 in 2020.

The average household income in Superior is $79,680 with a poverty rate of 13.03%. The median age in Superior is 38.9 years: 38.5 years for males, and 39.6 years for females. For every 100 females there are 94.6 males.

26.6K
Total Population
726
Density (mi²)
-44 -0.17%
Growth

Superior Population

Superior Population

Data after 2023 is projected based on recent change

Demographics

The racial composition of Superior includes 89.56% White, and smaller percentages for Black or African American, Asian, Native American, other race and multiracial populations.

Population by Race

White (89.56%)

Two or more races (5.56%)

Black or African American (1.69%)

Asian (1.64%)

Native American (1.32%)

Other race (0.24%)

Race
Population
Percentage (of total)
White23,77989.56%
Two or more races1,4755.56%
Black or African American4481.69%
Asian4351.64%
Native American3501.32%
Other race630.24%

Superior Marital Status

OverallMalesFemales0%10%20%30%40%50%60%70%80%90%100%

Married

Widowed

Divorced

Separated

Never Married

Economics and Income Statistics

Superior's average per capita income is $47,055. Household income levels show a median of $63,415. The poverty rate stands at 13.03%.

Families: A family includes the owner or renter of the home along with everyone related to them - whether through birth, marriage, or adoption. This includes relatives like spouses, children, parents, siblings, grandparents, and any other family members.
Households: A household includes all the people who occupy a housing unit (such as a house or apartment) as their usual place of residence.
Non Families: A nonfamily household is either someone living alone or when the owner/renter lives with people they aren't related to, like roommates.
Name
Median
Mean
Married Families$111,460-
Families$95,739$104,177
Households$63,415$79,680
Non Families$38,380$50,365

$47,055

Average Income

$63,415

Median Household Income

13.03%

Poverty Rate

Nearby Cities

Sources

  1. US Census State Population Estimates - Most recent state estimates from the Census Bureau's Population Estimates Program
  2. US Census County Population Estimates - Most recent county estimates from the Census Bureau's Population Estimates Program
  3. American Community Survey (2009 - 2013)
  4. Census QuickFacts
  5. Historical Populations of States and Counties (1790 - 1990)