Wausau is a city located in Marathon County, Wisconsin. Wausau has a 2026 population of 40,372. It is also the county seat of Marathon County. Wausau is currently growing at a rate of 0.14% annually and its population has increased by 0.82% since the most recent census, which recorded a population of 40,042 in 2020.
The median household income in Wausau is $64,389 with a poverty rate of 14.59%. The median age in Wausau is 38.2 years: 37 years for males, and 39.2 years for females. For every 100 females there are 94.4 males.
Data after 2023 is projected based on recent change
Overall: 38.2 years
Female: 39.2 years
Male: 37 years
There are 31,210 adults, (7,741 of whom are seniors) in Wausau.
Female: 20,569 (51.4%)
Male: 19,427 (48.6%)
The racial composition of Wausau includes 79.44% White, 10.42% Asian, 3.27% other race, and smaller percentages for Black or African American, Native American, Native Hawaiian or Pacific Islander and multiracial populations.
| Race | Population ↓ | Percentage (of total) |
|---|---|---|
| White | 31,773 | 79.44% |
| Asian | 4,169 | 10.42% |
| Two or more races | 2,458 | 6.15% |
| Other race | 1,307 | 3.27% |
| Black or African American | 179 | 0.45% |
| Native American | 89 | 0.22% |
| Native Hawaiian or Pacific Islander | 21 | 0.05% |
Wausau 's average per capita income is $45,337. Household income levels show a median of $64,389. The poverty rate stands at 14.59%.
| Name | Median ↓ | Mean |
|---|---|---|
| Married Families | $97,669 | - |
| Families | $85,128 | $103,077 |
| Households | $64,389 | $80,941 |
| Non Families | $39,964 | $53,782 |
Average Income
Median Household Income
Poverty Rate