Winter Haven is a city located in Polk County, Florida. Winter Haven has a 2025 population of 62,318 . Winter Haven is currently growing at a rate of 3.91% annually and its population has increased by 23.15% since the most recent census, which recorded a population of 50,603 in 2020.
The average household income in Winter Haven is $76,164 with a poverty rate of 16.47%. The median age in Winter Haven is 40.6 years: 38.1 years for males, and 42.7 years for females. For every 100 females there are 92.4 males.
Data after 2023 is projected based on recent change
The racial composition of Winter Haven includes 49.74% White, 25.99% Black or African American, 10.11% other race, and smaller percentages for Asian, Native American and multiracial populations.
White (49.74%)
Black or African American (25.99%)
Two or more races (12.15%)
Other race (10.11%)
Asian (1.8%)
Native American (0.21%)
Race | Population | Percentage (of total) |
|---|---|---|
| White | 26,284 | 49.74% |
| Black or African American | 13,736 | 25.99% |
| Two or more races | 6,419 | 12.15% |
| Other race | 5,343 | 10.11% |
| Asian | 952 | 1.8% |
| Native American | 112 | 0.21% |
Married
Widowed
Divorced
Separated
Never Married
Winter Haven's average per capita income is $38,332. Household income levels show a median of $59,604. The poverty rate stands at 16.47%.
Name | Median | Mean |
|---|---|---|
| Married Families | $83,821 | - |
| Families | $70,290 | $87,088 |
| Households | $59,604 | $76,164 |
| Non Families | $37,530 | $51,183 |
Average Income
Median Household Income
Poverty Rate