White Cloud is a city located in Newaygo County, Michigan. White Cloud has a 2025 population of 1,527 . It is also the county seat of Newaygo County . White Cloud is currently growing at a rate of 0.53% annually and its population has increased by 2.83% since the most recent census, which recorded a population of 1,485 in 2020.
The average household income in White Cloud is $71,485 with a poverty rate of 18.69%. The median age in White Cloud is 38.1 years: 32.9 years for males, and 42.5 years for females. For every 100 females there are 113.3 males.
Data after 2023 is projected based on recent change
The racial composition of White Cloud includes 88.05% White, 3.93% Black or African American, and smaller percentages for Native American, other race, Asian and multiracial populations.
White (88.05%)
Two or more races (5.78%)
Black or African American (3.93%)
Native American (1.31%)
Other race (0.85%)
Asian (0.08%)
Race | Population | Percentage (of total) |
|---|---|---|
| White | 1,142 | 88.05% |
| Two or more races | 75 | 5.78% |
| Black or African American | 51 | 3.93% |
| Native American | 17 | 1.31% |
| Other race | 11 | 0.85% |
| Asian | 1 | 0.08% |
Married
Widowed
Divorced
Separated
Never Married
White Cloud's average per capita income is $32,414. Household income levels show a median of $55,417. The poverty rate stands at 18.69%.
Name | Median | Mean |
|---|---|---|
| Married Families | $83,958 | - |
| Families | $66,250 | $77,685 |
| Households | $55,417 | $71,485 |
| Non Families | $24,735 | $56,376 |
Average Income
Median Household Income
Poverty Rate