Vista is a city located in San Diego County, California. Vista has a 2025 population of 99,444 . Vista is currently growing at a rate of 0.12% annually and its population has increased by 0.62% since the most recent census, which recorded a population of 98,833 in 2020.
The average household income in Vista is $121,322 with a poverty rate of 10.16%. The median age in Vista is 34.9 years: 34.2 years for males, and 35.7 years for females. For every 100 females there are 101.1 males.
Data after 2023 is projected based on recent change
The racial composition of Vista includes 50.29% White, 11.65% other race, 5.16% Asian, and smaller percentages for Black or African American, Native American, Native Hawaiian or Pacific Islander and multiracial populations.
White (50.29%)
Two or more races (27.8%)
Other race (11.65%)
Asian (5.16%)
Black or African American (2.83%)
Native American (1.44%)
Native Hawaiian or Pacific Islander (0.82%)
Race | Population | Percentage (of total) |
|---|---|---|
| White | 49,610 | 50.29% |
| Two or more races | 27,419 | 27.8% |
| Other race | 11,495 | 11.65% |
| Asian | 5,091 | 5.16% |
| Black or African American | 2,795 | 2.83% |
| Native American | 1,423 | 1.44% |
| Native Hawaiian or Pacific Islander | 813 | 0.82% |
Married
Widowed
Divorced
Separated
Never Married
Vista's average per capita income is $47,450. Household income levels show a median of $91,854. The poverty rate stands at 10.16%.
Name | Median | Mean |
|---|---|---|
| Married Families | $118,477 | $151,192 |
| Families | $99,863 | $130,484 |
| Households | $91,854 | $121,322 |
| Non Families | $54,834 | $81,025 |
Average Income
Median Household Income
Poverty Rate