Internet Usage
Adsense CPC Rates by Country 2025
CPC Rates (Cost Per Click)
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5 Countries with the Highest Adsense CPC Rates
Country | CPC Rates (Cost Per Click)↓ | Click-Through Rate | Google AdSense CPM 2024 | |
|---|---|---|---|---|
 | Iceland | $0.83 | $0.22 | |
 | Albania | $0.65 | $0.10 | |
 | Luxembourg | $0.65 | 0.55% | $0.20 |
 | United States | $0.61 | 0.75% | $0.68 |
 | Australia | $0.57 | 0.72% | $0.46 |
 | Montenegro | $0.55 | $0.08 | |
 | United Kingdom | $0.48 | 1.06% | $0.35 |
 | Canada | $0.45 | 0.79% | $0.49 |
 | Austria | $0.45 | 0.69% | $0.36 |
 | Finland | $0.45 | 0.54% | $0.35 |
 | Slovenia | $0.34 | $0.13 | |
 | Slovakia | $0.33 | $0.18 | |
 | New Zealand | $0.33 | 1.21% | $0.41 |
 | Sweden | $0.31 | 0.7% | $0.31 |
 | Ireland | $0.31 | 0.73% | $0.29 |
 | Croatia | $0.30 | $0.11 | |
 | Denmark | $0.28 | 0.7% | $0.28 |
 | Singapore | $0.27 | 0.96% | $0.41 |
 | South Africa | $0.26 | 1.13% | $0.34 |
 | Netherlands | $0.26 | 0.8% | $0.29 |
 | Norway | $0.26 | 0.63% | $0.29 |
 | Bahamas | $0.24 | 1.71% | $0.20 |
 | Germany | $0.22 | 0.52% | $0.43 |
 | Belgium | $0.21 | 0.53% | $0.35 |
 | Switzerland | $0.21 | 0.59% | $0.47 |
 | Spain | $0.19 | 0.67% | $0.23 |
 | Djibouti | $0.19 | 3.06% | $0.11 |
 | Thailand | $0.17 | 0.8% | $0.15 |
 | France | $0.17 | 0.76% | $0.28 |
 | Colombia | $0.17 | 0.29% | $0.13 |
 | Guatemala | $0.16 | 0.74% | $0.14 |
 | Greece | $0.16 | 0.64% | $0.11 |
 | Puerto Rico | $0.16 | 1.4% | $0.22 |
 | Russia | $0.15 | 0.39% | $0.15 |
 | United Arab Emirates | $0.15 | 1.37% | $0.35 |
 | Malta | $0.15 | 1.34% | $0.19 |
 | Mexico | $0.14 | 0.39% | $0.18 |
 | Japan | $0.14 | 1.14% | $0.28 |
 | Italy | $0.13 | 1.35% | $0.25 |
 | Ivory Coast | $0.13 | 0.69% | $0.15 |
 | Hungary | $0.13 | 0.76% | $0.17 |
 | Hong Kong | $0.13 | 0.94% | $0.33 |
 | Brazil | $0.12 | 0.79% | $0.20 |
 | Somalia | $0.12 | 0.94% | $0.14 |
 | Costa Rica | $0.12 | 0.45% | $0.19 |
 | Dominica | $0.12 | 2.33% | $0.16 |
 | China | $0.11 | 0.66% | $0.10 |
 | Nigeria | $0.11 | 0.76% | $0.21 |
 | Uganda | $0.11 | 0.8% | $0.22 |
 | Yemen | $0.11 | 0.33% | $0.10 |
 | Malaysia | $0.11 | 0.94% | $0.16 |
 | Dominican Republic | $0.11 | 1.12% | $0.16 |
 | Israel | $0.11 | 1.21% | $0.22 |
 | Oman | $0.11 | 1.43% | $0.17 |
 | Kuwait | $0.11 | 1.56% | $0.21 |
 | Panama | $0.11 | 1.68% | $0.18 |
 | Botswana | $0.11 | 1.38% | $0.15 |
 | South Korea | $0.10 | 0.82% | $0.16 |
 | Argentina | $0.10 | 1.09% | $0.11 |
 | Qatar | $0.10 | 1.22% | $0.20 |
 | Saudi Arabia | $0.09 | 1.64% | $0.21 |
 | Czechia | $0.09 | 0.96% | $0.17 |
 | Afghanistan | $0.08 | 1.35% | $0.12 |
 | Cameroon | $0.08 | 0.71% | $0.13 |
 | Jamaica | $0.08 | 0.42% | $0.15 |
 | Bahrain | $0.08 | 1.24% | $0.23 |
 | India | $0.07 | 1.64% | $0.13 |
 | Kenya | $0.07 | 0.76% | $0.20 |
 | Poland | $0.07 | 0.4% | $0.19 |
 | Zambia | $0.07 | 0.52% | $0.16 |
 | Portugal | $0.07 | 0.74% | $0.20 |
 | Mongolia | $0.07 | 1.57% | $0.11 |
 | Trinidad and Tobago | $0.07 | 1.41% | $0.13 |
 | Brunei | $0.07 | 1.01% | $0.28 |
 | Indonesia | $0.06 | 0.73% | $0.12 |
 | Egypt | $0.06 | 1.2% | $0.10 |
 | Turkey | $0.06 | 0.93% | $0.09 |
 | Algeria | $0.06 | 1.3% | $0.08 |
 | Kazakhstan | $0.06 | 1.16% | $0.11 |
 | Romania | $0.06 | 0.71% | $0.15 |
 | Zimbabwe | $0.06 | 0.47% | $0.15 |
 | Honduras | $0.06 | 0.81% | $0.13 |
 | Sierra Leone | $0.06 | 1.29% | $0.12 |
 | Cyprus | $0.06 | 1.26% | $0.14 |
 | Estonia | $0.06 | 1.53% | $0.22 |
 | Suriname | $0.06 | 1.04% | $0.12 |
 | DR Congo | $0.05 | 0.94% | $0.15 |
 | Tanzania | $0.05 | 0.85% | $0.20 |
 | Myanmar | $0.05 | 1.18% | $0.10 |
 | Ghana | $0.05 | 0.51% | $0.14 |
 | Haiti | $0.05 | 1.41% | $0.09 |
 | Bulgaria | $0.05 | 0.48% | $0.11 |
 | Moldova | $0.05 | 1.27% | $0.09 |
 | Fiji | $0.05 | 1.15% | $0.16 |
 | Pakistan | $0.04 | 0.7% | $0.11 |
 | Philippines | $0.04 | 2.66% | $0.14 |
 | Iraq | $0.04 | 1.58% | $0.09 |
 | Mozambique | $0.04 | 0.96% | $0.17 |
 | Peru | $0.04 | 0.37% | $0.13 |
 | Serbia | $0.04 | 0.36% | $0.08 |
 | Namibia | $0.04 | 0.92% | $0.18 |
 | North Macedonia | $0.04 | 0.54% | $0.09 |
 | Solomon Islands | $0.04 | 4.35% | $0.14 |
 | Guyana | $0.04 | 0.65% | $0.15 |
 | Bhutan | $0.04 | 1.08% | $0.12 |
 | Maldives | $0.04 | 0.82% | $0.13 |
 | Cape Verde | $0.04 | 2.38% | $0.14 |
 | Barbados | $0.04 | 1.76% | $0.13 |
 | American Samoa | $0.04 | 21.43% | $0.15 |
 | Bangladesh | $0.03 | 0.92% | $0.11 |
 | Ethiopia | $0.03 | 0.7% | $0.14 |
 | Vietnam | $0.03 | 0.9% | $0.10 |
 | Iran | $0.03 | 0.25% | |
 | Ukraine | $0.03 | 0.32% | $0.09 |
 | Nepal | $0.03 | 0.88% | $0.10 |
 | Sri Lanka | $0.03 | 0.66% | $0.09 |
 | Taiwan | $0.03 | 1.54% | $0.12 |
 | Rwanda | $0.03 | 1.19% | $0.16 |
 | Bolivia | $0.03 | 3.25% | $0.11 |
 | Jordan | $0.03 | 2.1% | $0.12 |
 | Papua New Guinea | $0.03 | 0.61% | $0.20 |
 | Belarus | $0.03 | 1% | $0.08 |
 | Paraguay | $0.03 | 4.82% | $0.13 |
 | Lebanon | $0.03 | 1.62% | $0.13 |
 | Latvia | $0.03 | 0.64% | $0.30 |
 | Mauritius | $0.03 | 0.44% | $0.14 |
 | Macau | $0.03 | 1.59% | $0.13 |
 | Guam | $0.03 | 1.22% | $0.18 |
 | Angola | $0.02 | 1.02% | $0.12 |
 | Morocco | $0.02 | 0.35% | $0.12 |
 | Mali | $0.02 | 0.84% | $0.11 |
 | Malawi | $0.02 | 0.25% | $0.17 |
 | Chile | $0.02 | 0.49% | $0.19 |
 | Cambodia | $0.02 | 0.54% | $0.14 |
 | Benin | $0.02 | 1.09% | $0.14 |
 | Burundi | $0.02 | 1.65% | $0.15 |
 | Libya | $0.02 | 1.28% | $0.10 |
 | Liberia | $0.02 | 2.47% | $0.19 |
 | Lithuania | $0.02 | 0.71% | $0.15 |
 | Saint Lucia | $0.02 | 0.7% | $0.12 |
 | Seychelles | $0.02 | 1.32% | $0.12 |
 | Sudan | $0.01 | 1.17% | |
 | Madagascar | $0.01 | 1.38% | $0.09 |
 | Syria | $0.01 | 1.34% | |
 | Burkina Faso | $0.01 | 3.33% | $0.14 |
 | Senegal | $0.01 | 0.36% | $0.11 |
 | Georgia | $0.01 | 0.71% | $0.10 |
 | Timor-Leste | $0.01 | 1.23% | $0.11 |
 | French Polynesia | $0.01 | 8.33% | $0.13 |
 | Uzbekistan | $0.10 | ||
 | Venezuela | $0.08 | ||
 | Niger | $0.11 | ||
 | Chad | $0.17 | ||
 | Ecuador | $0.13 | ||
 | Guinea | $0.12 | ||
 | Tunisia | $0.10 | ||
 | Tajikistan | $0.06 | ||
 | Azerbaijan | $0.08 | ||
 | Togo | $0.12 | ||
 | Laos | $0.11 | ||
 | Turkmenistan | $0.08 | ||
 | Kyrgyzstan | $0.09 | ||
 | Nicaragua | $0.12 | ||
 | Republic of the Congo | $0.18 | ||
 | El Salvador | $0.13 | ||
 | Palestine | $0.09 | ||
 | Central African Republic | $0.12 | ||
 | Mauritania | $0.10 | ||
 | Eritrea | $0.14 | ||
 | Uruguay | $0.14 | ||
 | Bosnia and Herzegovina | $0.07 | ||
 | Armenia | $0.09 | ||
 | Gambia | $0.13 | ||
 | Gabon | $0.11 | ||
 | Lesotho | $0.16 | ||
 | Guinea-Bissau | $0.14 | ||
 | Equatorial Guinea | $0.12 | ||
 | Eswatini | $0.15 | ||
 | Comoros | $0.13 | ||
 | Reunion | $0.13 | ||
 | Western Sahara | $0.09 | ||
 | Belize | $0.16 | ||
 | Guadeloupe | $0.18 | ||
 | Martinique | $0.19 | ||
 | Mayotte | $0.16 | ||
 | Vanuatu | $0.23 | ||
 | French Guiana | $0.19 | ||
 | New Caledonia | $0.20 | ||
 | Sao Tome and Principe | $0.13 | ||
 | Samoa | $0.22 | ||
 | Curacao | $0.16 | ||
 | Kiribati | $0.16 | ||
 | Grenada | $0.14 | ||
 | Micronesia | $0.12 | ||
 | Aruba | $0.18 | ||
 | Tonga | $0.24 | ||
 | Saint Vincent and the Grenadines | $0.13 | ||
 | Antigua and Barbuda | $0.19 | ||
 | United States Virgin Islands | $0.25 | ||
 | Andorra | $0.13 | ||
 | Cayman Islands | $0.30 | ||
 | Bermuda | $0.17 | ||
 | Faroe Islands | $0.13 | ||
 | Greenland | $0.15 | ||
 | Saint Kitts and Nevis | $0.17 | ||
 | Turks and Caicos Islands | $0.22 | ||
 | Sint Maarten | $0.18 | ||
 | Northern Mariana Islands | $0.15 | ||
 | Liechtenstein | $0.26 | ||
 | Gibraltar | $0.11 | ||
 | Monaco | $0.19 | ||
 | Marshall Islands | $0.11 | ||
 | San Marino | $0.14 | ||
 | Palau | $0.15 | ||
 | Anguilla | $0.19 | ||
 | Cook Islands | $0.15 | ||
 | Nauru | $0.36 | ||
 | Tuvalu | $0.33 | ||
 | Saint Pierre and Miquelon | $0.15 | ||
 | Montserrat | $0.18 | ||
 | Falkland Islands | $0.09 | ||
 | Vatican City | $0.68 |
- All rates updated January 2024 except for the following exceptions: Albania, Iceland, Croatia, Montenegro, Slovakia, Slovenia are from 2023.
- CPC (Cost per Click) by Country is a dynamic metric reflecting the average cost an advertiser incurs for each click on their ad within a specific country. Subject to variations influenced by factors such as competition, audience demographics, and other variables, the figures presented in the table are estimations and not static benchmarks.
- Cost Per Result, otherwise referred to as CPR, is a metric used by marketers to measure the success of their digital advertising endeavors. It’s native to Facebook Ads and gauges cost-effectiveness as it relates to a campaign’s total spend and output.
